How’s your New Year’s fitness resolution coming? Thought so. Well, there’s no better way to get your ass back into the gym than by using a trip to treadmill hell as an opportunity to flex your freshest performance threads on other sweaty gym goers (look good, feel good, right?). And lucky for you, BNMDA alumnus Chris and Puma have teamed up once again on a full lineup of athletically-inclined menswear.
Set to launch on February 6th with five styles, the Spring 2016 collaborative collection comes on the heels of the duo’s just-released limited edition Blaze of Glory sneakers. That sneaker, a luxe take on a Puma classic with nubuck, leather, and neoprene touches, is what Chris Stamp refers to as his “pride and joy” and sets the tone for what you can expect from the new apparel pieces—which is to say Stampd fits and colors applied to staple active pieces (think sweatshirts, tights, raglan-sleeve tops, and sweatpants).
The extension of Stampd’s signature aesthetic into Puma’s sportswear-minded world is one that appears, from the outside, to be the rare collaboration that actually makes sense—and looks good. A lot has to do with how Stamp approaches the design process: “I coined the collection ‘Stampd Athletics’ by Puma, so it is sort of like a sub-collection,” he says. And the partnership has turned into an education of sorts for Stamp who, in addition to having access to Puma’s massive fabric database and execution capabilities, has also seen how a massive business operates from the inside. And for a burgeoning company like his—working on three-month production lead times, not eighteen-month ones—working outside the box has only strengthened his confidence and design process. And, with his first-ever New York Fashion Week presentation right around the corner, we can only imagine that that confidence is only going to lead to one thing: even more Stampd gear to get excited about.
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