hammer-and-nail-shop-_0000_Hammer and Nail-60W.jpg

"I was going for man cave nirvana," says owner Michael Elliot, who got the idea for the shop after hearing his female friends talk about how they felt guys were invading their space at the nail salon. And with blacked out windows to keep pedestrians from peering in, the spot has become a hit among high profile celebs who want to get a foot scrub without making the news. (Understood. Remember Tebow?) There’s only one Hammer & Nails now, but more franchises are in the works, says Elliot.

The services to get:

Sports Pedicure: 90 minutes of hot stone therapy, invigorating scrubs, extensive foot and calf rubs, eucalyptus oil-infused warm towels, and paraffin treatments to get rid of any calluses.

Warm Oil Manicure: Soak your paws in warm oil (what else?) to relieve cracked cuticles and winter damage, then get your nails trimmed and enjoy a hand/arm massage.

A few tips for at-home nail maintenance, from store manager and manicurist Natasha Ray:

"Always towel dry in between your toes after the shower and use a moisturizer with eucalyptus or peppermint—both things help prevent fungus." (Ray likes Kiehl’s Crème de Corps)

"Guys tend to clip their nails and skip filing them, which causes hangnails. Always file and only go in one direction to prevent breakage."

"Don’t forget to clean under your fingernails, it can make a huge difference. Wrap a cotton ball around an orange wood stick (available at most drug stores) to get dirt out from underneath them."

Related Stories for GQGrooming